Entry rung

A lead system that works, for $2,000.

Not a brochure with your logo on it. A conversion-built site with lead capture wired in from day one, tracking so you can see what is working, and no monthly fee for the site itself because you own it.

Most small firms do not need a $20,000 machine yet.

They need something that catches the enquiries they are already generating, and they need it working this quarter rather than next year. That is what Launch is for.

It is the smallest useful version of the same system the bigger builds run on. Same stack, same wiring, fewer parts. Which means when you outgrow it, nothing gets thrown away.

$2,000 ex GST, one-off. Or a $500 deposit and $293 a month.

Four things, all of them yours.

01
A site built to convert

Fast, clean and written to make a visitor do something, rather than admire the layout and leave. Built on the same Cloudflare stack as every other Growth Rebels build, so it loads in well under a second and costs almost nothing to host.

02
Enquiry capture, wired in

Every enquiry lands in a CRM rather than an inbox, with an instant acknowledgement to the person who sent it. This is the bit that stops the Friday-afternoon lead going cold by Monday.

03
Tracking that tells you something

Set up so you can see which channel actually produced an enquiry, not just how many people visited. Without this, every later decision about where to spend is a guess.

04
Ownership, outright

The site, the domain, the CRM setup. Yours. No licence, no lock-in, no version of this where leaving means starting again.

Live within two weeks. Not a range, a deadline.

Worth being straight about this.

Launch does not include the AI chat agent. That is a $650 add-on, and it is the first upgrade most Launch clients take once they see the enquiries arriving. Bundling it would push the entry price up for firms who are not ready for it, so it sits outside.

It also does not include managed advertising, nurture sequences or the AI-search authority work. Those live in the monthly plans, and none of them make sense until the thing they feed actually exists.

If you already spend real money on ads every month, or you need to work out what your firm should be known for before anything gets built, Launch is the wrong rung. Say so on the call and I will point you at the right one.

Up front, or spread over a year.

One-off
Pay up front
$2,000
Plus the Keep plan at $149/mo once live.

Simplest option. You own it from the day it goes live and there is nothing outstanding.

Rent-to-Own
Spread it
$293/mo
After a $500 deposit. 12 months.

That is $144 toward the build and $149 for the Keep plan, on one invoice. You own the build outright at the end, and you can clear the balance early whenever you like. Total paid toward the build: $2,225.

All prices exclude GST. Every other number is published too.

Launch is a rung, not a dead end.

The reason Launch is worth buying at $2,000 is that it is built on the same foundations as a $25,000 Engine build. When you are ready for more, you add to what you own rather than replacing it.

Add the AI agent for $650. Add managed ads and the AI-search work through a monthly plan. Bring in the Uncopyable Core when you want to decide properly what your firm should be the answer to. Each step layers on. None of it starts over.

See the whole system

Before you book a call.

A $2,000 productised build: a conversion-built site with lead capture wired into a CRM from day one, and tracking so you can see what works. You own it outright. It is the entry rung of the same system the bigger Growth Rebels builds run on, just smaller.

Firms that need something working soon rather than something perfect eventually. Solo practitioners, small partnerships, and firms whose current site is a brochure that asks nothing of anyone. If you are already spending real money on ads, or you need positioning work first, the Uncopyable Core and an Engine build are the better route.

No, and that is deliberate. The agent is a $650 add-on and it is the first upgrade most Launch clients take. Bundling it would push the entry price up for firms who are not ready for it.

Yes, and nothing gets thrown away. Launch is built on the same stack as an Engine build, so adding the AI agent, nurture sequences, managed ads or the AI-search work layers onto what you already own rather than replacing it.

Yes. Rent-to-Own is a $500 deposit then $293 a month for 12 months, which includes the Keep plan. You own the build outright at the end and can clear the balance early at any time.

Two weeks from the go-ahead. Not a range, a deadline. You get the date on the call and it does not move.

Every build sits on the Keep plan at $149 a month: hosting, uptime monitoring, backups, security updates and someone whose problem it is when something breaks. Everything above Keep is optional.

Is Launch the right rung for your firm?

Thirty minutes with me. I will tell you straight if you need less than this, or more, including if the answer is that you should not buy anything yet.